The Mark of a High Producer
One reason why most people fail in sales is because they aren’t prepared. For most service people, they believe being prepared means having the right tools and supplies to do the job. However, for techs that sell, this level of preparedness doesn’t even begin to scratch the surface. They have to know their product inside and out; not just technically, but in every way it can enhance customers’ lives.

Next, he’s got to practice that value-building presentation to have a polished, professional delivery. But it doesn’t stop here; he’s got to have the same level of awareness for his complete product line to be able to up-sell and satisfy even more of his customer’s needs. Now, this may seem overwhelming, but with the right training it’s a very simple process.

There was a survey a few years back that stated the number one thing that people fear the most was public speaking; death came in at number three. The thing is every public speaker knows that the only time they feel fear is when they don’t know their material. Most people with low sales numbers haven’t developed their presentations and they haven’t rehearsed them and fear, doubt and anxiety takes over and keeps them from selling. The most demanding part of making sales is the prep work, talking with customers and motivating them to buy is actually very easy.